Welcome to the Economic Development Division

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Discover San Marcos: Open for Business, Partners Welcome

Learn everything San Marcos has to offer businesses.

As North County’s education hub, San Marcos has a rich pool of intellectual capital making it an ideal host to incubator programs and new businesses.

The city offers a diverse housing stock, an extensive network of parks and trails and easy access to outdoor and entertainment opportunities that have made the area a magnet for entrepreneurs building high-tech, medical and recreation-oriented companies. 

Located in the center of North County's Highway 78 transportation corridor, San Marcos easily connects to the region's two major north-south freeways (Interstate 5 and Interstate 15) and also offers transit via the Sprinter light rail line, which has three stations in the City and links with the Coaster line, as well as Amtrak.

The city's major employers reflect its economic strengths and diversity. Education employment dominates, with Cal State University San Marcos, Palomar College and the San Marcos School District providing more than 15,000 jobs while teaching about 60,000 students.

Key employers include global leaders in irrigation, flow measurement, and electronic manufacturing technologies, a custom athletic uniform manufacturer, a farm-fresh dairy distributing products throughout Southern California and several specialty wholesale bakeries.

Lifestyle is a key component of work life in San Marcos, and that is reflected in specialty small businesses, from a emerging core of craft breweries to a family-run company that makes custom-built paddleboards in its San Marcos factory.

San Marcos' economic development program, which focuses on business attraction, retention and expansion, is administered out of the City Manager's office. 

Economic Development Economic Development Manager
1 Civic Center Drive
San Marcos, CA 92069
(760) 744-1050
Tess Radmill
(760) 744-1050, ext. 3120
www.innovate78.com